An AI SDR that researches before it writes
For B2B teams whose reps spend more time researching and writing cold emails than talking to buyers. Our AI SDR builds the account research, drafts a personal first touch and follow-ups, and queues them for a rep to approve before anything is sent.
- Timeline
- 2 to 4 weeks to first approved sequence
- Best for
- B2B teams with a clear ideal customer profile
- Usually starts with
- One segment, one offer, with a rep approving every draft
Agent flow
What is an AI SDR?
An AI SDR is an AI system that does the early work of a sales development rep: finding prospects that match your ideal customer profile, researching each account, writing personalized outreach and handling follow-ups. A responsible setup keeps a person reviewing messages before they send and protects your domain's reputation with sensible volumes and warmed inboxes.
- Researches each account from websites, news, job posts and LinkedIn
- Writes first lines tied to a real, checkable signal
- Every email is reviewed by a rep before it sends
- Separate sending domains, warmup and volume limits protect deliverability
Typical AI SDR we ship
Each one scoped and quoted at a fixed price after a free review of your process.
Account research briefs
When an account enters your target list, the AI SDR reads its website, recent news, job posts and LinkedIn activity, then writes a short brief with the strongest reason to reach out.
Personalized first-touch emails
Using the brief, it drafts an opening email tied to a specific, checkable signal, such as a new location or role, and queues it for a rep to edit and approve.
Reply sorting and next steps
When prospects reply, the AI SDR sorts responses into interested, not now, wrong person or unsubscribe, removes opt-outs right away and drafts the next message for the rep.
Signal-based outreach timing
When a target account posts a relevant job, raises funding or visits your pricing page, the AI SDR is alerted, refreshes its research and drafts timely outreach for review.
Contact finding and verification
For each account, it finds the people who match your buyer roles, verifies emails before use and skips risky addresses, keeping bounce rates low and your sending domains healthy.
Re-engaging closed-lost deals
Every quarter, it reviews closed-lost and stalled deals in your CRM, checks what has changed at each company, and drafts a relevant check-in for the original rep to approve.
A typical build, end to end
Replies on WhatsApp and your website in seconds, in the customer's language.
What changes for your team
Reps spend hours researching each prospect, so they contact only a few per day.
Research briefs are ready each morning, and reps spend their time reviewing and talking.
Generic templates with a first-name merge field get ignored or marked as spam.
Each email opens with a real, specific reason this company should care right now.
One domain sends everything, and a bad week hurts deliverability for the whole company.
Outreach runs on warmed secondary domains with daily caps, so your main domain stays protected.
Four steps, one fixed price
- 01
Define ICP and offer
We agree target industries, company size, buyer roles and the one offer to test, plus the signals that make an account worth contacting now.
- 02
Set up deliverability
We register secondary domains, set SPF, DKIM and DMARC, warm the inboxes and set daily caps, before a single prospect email goes out.
- 03
Build research and drafting
We connect your data sources and CRM, write the research and writing prompts with your best rep, and tune drafts until they sound like your team.
- 04
Review, send and learn
Reps approve every draft in a simple queue. We track replies by segment and signal, then adjust targeting and messaging every two weeks.
How an AI SDR researches and personalizes outreach
Most cold email fails because it could have been sent to anyone. An AI SDR fixes that by doing the research a good rep would do if they had time: reading the company's website, recent news, job postings, product changes and the prospect's public LinkedIn activity. It picks the one signal most relevant to your offer and writes an opening line around it, rather than stuffing in every fact it found.
Personalization only works if it is accurate, so every claim in a draft links back to its source. If the research is thin, the AI SDR marks the account as low confidence rather than inventing a hook. We tune the writing with your best rep's real emails, so drafts match your tone, length and offer. The result reads like a thoughtful person wrote it, because a person still approves it.
Cold email deliverability with an AI SDR
Sending more email is easy. Landing in the inbox is not. We set up outreach on secondary domains so your main company domain is never put at risk, configure SPF, DKIM and DMARC correctly and warm each inbox gradually before real sending starts. Daily caps per inbox, verified addresses and plain-text emails without heavy tracking all help keep messages out of spam folders.
We also follow the rules. Opt-outs are honored immediately across every inbox, and outreach to the UK and EU is set up with GDPR legitimate interest in mind, including clear sender details and an easy way to object. Mailbox providers like Gmail and Yahoo expect low spam complaint rates, so we watch bounce and complaint signals weekly and slow sending down before problems grow.
Why human review before send still matters
A fully autonomous AI SDR can send thousands of emails before anyone notices a mistake: a wrong company name, an outdated fact or a tone that does not fit your brand. That is why we keep a rep in the loop. Drafts land in a review queue, the rep approves, edits or rejects each one, and only approved messages go out. Reviewing a good draft takes seconds, not minutes.
Those edits are also the best feedback you have. We review which drafts were changed and why, and adjust the prompts so the next batch needs fewer edits. Over time some teams choose to auto-send low-risk follow-ups while keeping first touches under review. That choice is always yours, and the system, prompts, domains and data all stay in accounts you own.
AI SDR questions
Will an AI SDR replace my sales reps?
No. It takes over the slow parts of prospecting: list building, research, first drafts, follow-up timing and reply sorting. Your reps keep the parts that win deals, which are judgment, conversations and relationships. In our setups a rep also approves outreach before it sends, so the AI SDR works more like a very fast research assistant than a replacement.
How do you protect email deliverability with AI outreach?
We send from secondary domains, never your main one, with SPF, DKIM and DMARC set up and every inbox warmed before use. Each inbox has a conservative daily cap, addresses are verified before sending and opt-outs are removed instantly. We monitor bounces, spam complaints and inbox placement weekly and slow down sending at the first sign of trouble.
Is AI cold outreach legal under GDPR?
B2B outreach to UK and EU contacts can be lawful under legitimate interest when it is relevant to the person's role, clearly identifies the sender and makes objecting easy. Rules differ by country, and some require prior consent for certain email addresses. We build the compliance basics into the system, but you should confirm your position with your own legal counsel.
How personalized are the emails, really?
Each first email is built around one specific, verifiable signal about the company or person, such as a new location, a relevant hire or a product launch, and the source is shown to the reviewing rep. If no strong signal exists, the account is flagged instead of getting a fake compliment. Follow-ups stay short and add a new reason to reply.
What does an AI SDR setup cost?
The build is a fixed price, quoted in writing after a free 30-minute audit, covering domains, inbox setup, research and drafting workflows and CRM sync. Ongoing costs for data providers, sending tools and AI usage are billed to your own accounts, so you see them directly. You own the domains, prompts, sequences and every contact record we create.
Often built together
Lead Generation AutomationCapture, enrich and route every lead in seconds, then follow up by WhatsApp, SMS and email.
CRM AutomationKeep your CRM accurate and moving without anyone typing in updates by hand.
Email and Inbox AutomationSort shared inboxes, draft replies for approval and file attachments where they belong.
Get a fixed quote for your AI SDR
Send two lines about the process you want to hand over. We reply within one business day with what we would build, the tools involved and what it would take.
- 30-minute call, no slides, no pressure
- One fixed price before any work starts
- You own every workflow, account and line of code